Iterations on existing logo

  • Estado: Closed
  • Premio: $60
  • Propuestas recibidas: 48
  • Ganador: zubairsfc

Resumen del concurso

I have an existing logo but would like to have some iterations and polish applied.

Company Info
Projectagram is a mobile and web platform that allows B2B and B2C customers to create customized projection products, using their own images and artwork, for gifting and marketing purposes.

Products:
Flashlight Projector
The flashlight projector is primarily a children’s product which will be targeted at parents, grandparents, educators. The product will include a battery powered flashlight into which the user will insert customized photo reels. Users will select these images/photos using an app on their mobile device. Reels will feature 8 photos each.

Direction:
I envision a playful brand that uses shapes, colors, illustrations as its backbone rather than photographs. Imagery will be used when showing literal examples of the products, people’s reviews, etc as a way to separate the brand look and feel from the physical product. I’m hoping this design approach allows the brand to span ages and users.

In some capacity, I’d like for the brand to imply projection of light / images, though avoid the literal if possible (i.e., a flashlight shining light) to allow for more flexibility as the brand/products grow.

Projectagram Logo
I like the current logo that illustrates the "o" as a projector lens and rainbow of color.

I’d like to find a way to add emphasis to the ‘Pro” or the “o” in projectagram to communicate to American users that it’s pronounced using a long “o”. I.e., have them think project like “projecting light” vs. project like “work project.”

Current logo uses Squada One font. Please stick to san serif fonts. Please only use open source fonts.

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Comentarios del empleador

“Zubair was a great help, very accepting of my comments and applied the feedback productively. ”

Imagen del perfil gordonwhitehouse, United States.

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