There are several things that you should consider to rank your product, such as studying Keywords, optimizing the SEO of the listing, helping you with ppc advertising campaigns, offering discounts, coupons.
My name is Nicolas, I have been working with Amazon for 4 years. I currently work part time as a B.I. Specialist for a company that sells LED lighting technology on Amazon USA. I am in charge of developing the actions that seek to increase sales.
I work with tools like Jungle Scout, Helium10, Keepa and excel
I have managed around 450 ASINS
I would like to know a little more about your project
Hope to hear from you soon.
Regards, Nico !!!